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The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

The Pillsbury Bake-Off is Back!

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

‘Ketch Up’ With the WienerFleet!

‘Ketch Up’ With the WienerFleet!

Heather Taylor - February 26, 2018
1

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0

Behind the Icons: Carol H. Williams

Heather Taylor - May 23, 2017
0

Meet Miss Chiquita: The First Lady of Fruit

Heather Taylor - August 23, 2016
0

The Many Funny Faces of the Jif Jaf Biscuits

Heather Taylor - June 13, 2018
0

The Pillsbury Doughboy Celebrates Bake-Off Runner Up’s 100th Birthday

Heather Taylor - August 13, 2018
0

Meet the Pillsbury Doughboy’s Family!

Heather Taylor - July 11, 2017
1

Meet Jus-Rol Janet, the UK Pastry Icon

Heather Taylor - May 2, 2016
0

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018
1

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0
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POPULAR

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018
1
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

The Story of Green Giant’s Sprout

August 28, 2017

Elmer, Buckets, Doc, and More: Meet the Keebler Elves!

November 13, 2017

EDITORS PICKS

Here’s What Happens When Brand Mascots Meet Santa Claus

Heather Taylor - December 8, 2017
0
When a mascot meets Santa, magic happens. These are no ordinary encounters. Sometimes he’s there to offer a helping hand or share a heartwarming message.

Why We Vote for Mascots Every Year

September 7, 2017

A Look Back at the Olympic Mascots: 1990s

July 28, 2016

MOST DISCUSSED

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
11
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

September 19, 2018
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