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How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor - February 17, 2020

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Babybel’s League of Superheroes Save the Day — and 2020 — in Action-Packed Ad

Duke’s Mayo Debuts First-Ever Mascot, Tubby

AW Throwback: The Dinty Moore Lumberjack

The Pillsbury Bake-Off is Back!

Heather Taylor - August 15, 2017
0

Kevin The Carrot Survives Cliffhanger, Defeats Parsnip In Spectacular Aldi UK...

Heather Taylor - November 8, 2018
0

The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017
0

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0

A Very Musical Doughboy

Heather Taylor - May 7, 2018
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Charlie the Tuna’s Special Message for Essential Workers

Heather Taylor - June 26, 2020
0

Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

Heather Taylor - October 23, 2017
0

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018
1

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0
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POPULAR

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2
A sprightly, cheerful character, Lucky has never been as interested in the pot of gold under the rainbow as he is in the marshmallow-filled bowls of his beloved Lucky Charms.

What It’s Like To Animate A Lucky The Leprechaun Commercial?

March 15, 2019

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

EDITORS PICKS

Throwback: Sprinkle Spangles

Heather Taylor - May 15, 2017
0
A couple of weeks ago, General Mills brought the iconic Sprinkle Spangles back into the spotlight. ICYMI, Sprinkle Spangles are a popped corn, sugar cookie-flavored, star-shaped cereal that launched in 1993 — the only cereal on the market at the time that had sprinkles!

How Seth Werner Turned a Cluster of Grapes Into the California...

June 26, 2018

Whatever Happened to Gramps from Cocoa Puffs?

March 9, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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