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The Pillsbury Bake-Off is Back!

Heather Taylor - August 15, 2017

Happy 60th Birthday, Charlie the Tuna!

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Kevin The Carrot Survives Cliffhanger, Defeats Parsnip In Spectacular Aldi UK Holiday Ads

Celebrating 40 Years of Fun with Chuck E. Cheese

Remembering Sam, the Dog That Played Duke for Bush’s Beans

Heather Taylor - July 9, 2018
0

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Heather Taylor - November 2, 2023
0

Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

Heather Taylor - February 9, 2023
0

Happy National Sorry Charlie Day!

Heather Taylor - April 6, 2020
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Betty Crocker Celebrates Centenarian Birthday

Heather Taylor - October 26, 2021
0

A Look Back at Hidden Valley Ranch’s 10 Biggest Milestones

Heather Taylor - January 31, 2017
0

AW Throwback: The Dinty Moore Lumberjack

Heather Taylor - June 8, 2021
0

Celebrating 40 Years of Fun with Chuck E. Cheese

Heather Taylor - June 5, 2017
0

Behind the Icons: Joel Friedman

Heather Taylor - July 30, 2018
1
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

July 16, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

7 Dino-Mite Facts You Might Not Know About Dino, the Sinclair...

Heather Taylor - February 20, 2018
1
If you’ve ever pulled up to a Sinclair gas station, chances are you’ve spotted a friendly green dinosaur on the brand’s logo.

Throwback: Speedy Alka-Seltzer

May 2, 2016

11 Brand Mascots Advertising Pros Would Road Trip With

June 7, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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