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All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

A Tribute to Kraft’s Cheesasaurus Rex and the Dairy Fairy

The Pillsbury Bake-Off is Back!

Behind the Icons: Carol H. Williams

The Pillsbury Bake-Off is Back!

Heather Taylor - August 15, 2017
0

Meet Miss Chiquita: The First Lady of Fruit

Heather Taylor - August 23, 2016
0

Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

Heather Taylor - October 23, 2017
0

Meet the Pillsbury Doughboy’s Family!

Heather Taylor - July 11, 2017
1

All the Brand Mascots That Made Headlines in 2017

Heather Taylor - December 27, 2017
0

Oral History: Calabash Animation (Part 2)

Heather Taylor - April 25, 2017
0
12Page 2 of 2

POPULAR

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

Heather Taylor - September 7, 2017
3
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.

Meet the Serta Counting Sheep

October 10, 2017

7 Dino-Mite Facts You Might Not Know About Dino, the Sinclair...

February 20, 2018

EDITORS PICKS

2006 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - August 30, 2016
0
As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2006.

7 Magically Delicious Facts About Lucky the Leprechaun

March 15, 2017

2013 Madison Avenue Walk of Fame Winner Profiles

September 19, 2016

MOST DISCUSSED

Meet the Serta Counting Sheep

Heather Taylor - October 10, 2017
11
In 2000, mattress brand Serta worked alongside advertising agency Doner to create a campaign called “Counting Sheep” that would ultimately revolutionize mattress advertising and increase awareness of the distinctive Serta brand.

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

February 21, 2018

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017
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