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Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

Heather Taylor - October 23, 2017

Celebrating National Ravioli Day with Chef Boyardee

Meet Jus-Rol Janet, the UK Pastry Icon

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To Willy Wonka

Nostalgic Twists Bring Aldi UK’s Kevin the Carrot Home for Christmas

Meet the Frankmobile!

Heather Taylor - May 25, 2023
0

Lasagna, Mixtapes, and Kanye West: In Conversation With Hamburger Helper’s Lefty

Heather Taylor - September 22, 2016
0

JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020
0

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Heather Taylor - November 2, 2023
0

What Was It Like to Work on the Last Pillsbury Stop-Motion...

Heather Taylor - August 28, 2022
1

A Look Back at Hidden Valley Ranch’s 10 Biggest Milestones

Heather Taylor - January 31, 2017
0

Get Ready to Spread Joy This Holiday Season With Hidden Valley...

Heather Taylor - December 1, 2022
0

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
0

Who Is Miss Blue Bonnet, The Iconic Face Of Blue Bonnet?

Heather Taylor - August 29, 2019
6

Celebrating 40 Years of Fun with Chuck E. Cheese

Heather Taylor - June 5, 2017
0
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POPULAR

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

Heather Taylor - September 7, 2017
3
Today, we’re returning for a look back at these magical characters including beloved icons like Grimace and the Fry Kids in our two-part McDonaldland series.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

How Vinnie the “Danda” Was Created for Fox’s Biscuits

Heather Taylor - March 13, 2018
0
Part dog, part panda, 100% wise guy. Fans of Fox’s Biscuits may recall that in 2008 the brand debuted a TV advert campaign directed by Garth Jennings starring a mascot named Vinnie.

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

September 19, 2018

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

October 17, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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