• Icons
    • Cereal
    • Candy & Snacks
    • Mealtime
    • Drinks
    • Fast Food
    • Travel
  • Walk of Fame
  • About Us
  • Contact
Search
  • Powered by AW360
PopIcon.Life PopIcon.life
PopIcon.Life
  • Icons
    • Cereal
    • Candy & Snacks
    • Mealtime
    • Drinks
    • Fast Food
    • Travel
  • Walk of Fame
  • About Us
  • Contact
Home #AWNewYork2023

#AWNewYork2023

Latest
  • Latest
  • Featured posts
  • Most popular
  • 7 days popular
  • By review score
  • Random

Advertising Week’s “Brand Mascots Get Social:” An Inside Look at How Brand Mascots Are Winning Over Social Media Audiences

Heather Taylor - October 18, 2023

POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot...

June 4, 2023

EDITORS PICKS

A Guided Tour Inside the Keebler Hollow Tree

Heather Taylor - January 3, 2017
0
Come join us on an exclusive “factree” tour filled with magic ovens, a subterranean fudge river, rainbow cannons, and a peek at how the elves do movie night!

Otter Pops Achieves Gender Balance With New Mascots

May 21, 2018

Meet the Official Mascot for the 2018 FIFA World Cup, Zabivaka!

June 14, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
PopIcon.Life
ABOUT US
PopIcon is AW360's digital destination that celebrates all things icon and pop culture, from the animated characters on cereal boxes we grew up with, to the team mascots we cheer for on and off the field.
FOLLOW US
Copyright © 2022 Advertising Week. All rights reserved. Privacy Policy • Terms & Conditions
site-logo

FOLLOW US ON

site-logo

© 2023 Emerald X, LLC. All Rights Reserved.

ABOUT    CAREERS    AUTHORIZED SERVICE PROVIDERS   DO NOT SELL MY PERSONAL INFORMATION   TERMS OF USE   PRIVACY POLICY