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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

Sneak Peek: Carmella Creeper Joins The Monsters Cereals As First Female Monster Mascot

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot Of All Time

Happy 60th Birthday, Cap’n Crunch!

Newt The Gnu Speaks Out In Rare Interview On How He Was Almost The Frosted Flakes Mascot

The Rice Krispies’ Brand Mascots Are Ready for Halloween!

Heather Taylor - August 20, 2022
0

Which Brand Mascot is Officially a Twitch Star?

Heather Taylor - August 20, 2022
0

Frute Brute Returns to the Monster Cereals Lineup!

Heather Taylor - August 2, 2022
1

Lucky the Leprechaun Shares His Magical Origin Story in “The Magic...

Heather Taylor - February 28, 2022
0

Behind the Monster Mash: The Monster Cereals Mascots Reunite in Behind...

Heather Taylor - August 16, 2021
1

Lucky the Leprechaun Becomes Supervillain Loki in “Loki Charms”

Heather Taylor - June 15, 2021
0

Monster Mash Cereal, Starring Every Monster Cereals Icon, is Coming in...

Heather Taylor - May 17, 2021
0

Making the Band with Rice Krispies’ Snap, Crackle, and Pop

Heather Taylor - March 30, 2021
1

How to Design a Clubhouse for Brand Mascots

Heather Taylor - March 15, 2021
0

Happy 50th Birthday, PEBBLES Cereal!

Heather Taylor - January 19, 2021
2
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POPULAR

Breakfast Breakthrough: How Eggo Made a Major Comeback in Stranger Things

Heather Taylor - October 23, 2017
0
In 2016, a young girl called Eleven wandered into a grocery store and openly shoplifted four boxes of Kellogg’s Eggo waffles.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Design Evolution: Geoffrey the Giraffe of Toys“R”Us

October 17, 2017

EDITORS PICKS

Meet Jus-Rol Janet, the UK Pastry Icon

Heather Taylor - May 2, 2016
0
As a longtime Pillsbury Doughboy aficionado, nothing piques my curiosity or excitement quite like discovering more members of the pastry mascot family tree.

How Seth Werner Turned a Cluster of Grapes Into the California...

June 26, 2018

7 Dino-Mite Facts You Might Not Know About Dino, the Sinclair...

February 20, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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