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Design Evolution: Sour Patch Kids
Who are the Sour Patch Kids?
Longtime fans of the famously sour then sweet candy may recall there used to be kids’ faces on packaging...
EDITORS PICKS
From Sketch Cartoon to Brand Mascot: How Fido Dido Became the...
This summer, 7UP enthusiasts in India will be heading “Back to Cool” with the soft drink’s new campaign made specifically with nostalgia in mind.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
