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Meet the Mascots Heading to the 2019 Macy’s Thanksgiving Day Parade!

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AW Throwback: Swiss Miss

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Why The Ad Industry Will Always Need Brand Mascots

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How Many Icons Can You Spot In The Clio Awards Digital...

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Where Does Your Favorite Mascot Rank With America’s Most Memorable Mascots?

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AWChat: PopIcon

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Pillsbury Warms Hearts For The Holidays With First-Ever Ugly Christmas Sweaters

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Which Characters Will Be At The 2018 Macy’s Thanksgiving Day Parade?

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Green Giant, Mr. Peanut To Grow Moustaches For Movember

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Halloween Throwback: “Scared Silly” With McDonald’s McNugget Buddies!

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AW Throwback: McDonald’s CosMc

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In early 2024, McDonald’s will be debuting a new restaurant spinoff chain called CosMc’s. Longtime McDonald’s fans likely recognize the name since CosMc is...

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Design Evolution: Mr. Clean

EDITORS PICKS

Which Characters Will Be At The 2018 Macy’s Thanksgiving Day Parade?

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The 92nd Annual Macy’s Thanksgiving Day Parade is almost upon us!

Why We Vote for Mascots Every Year

Top 5 Memorable Moments When Mascots Met Santa Claus

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Looking Back at Quake, Quisp’s Biggest Rival

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