Tag: Kelloggs
What’s McGruff The Crime Dog Up To In 2023?
The last time PopIcon caught up with McGruff the Crime Dog, the 43-year-old icon for the National Crime Prevention Council (NCPC), the year was...
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How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...
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AW Throwback: The Dinty Moore Lumberjack
Decades before Dinty Moore Beef Stew took home the Gold Effie Award for its 20218 “Lumberjacks Eat Moore” ad campaign, there was another lumberjack that represented the brand.
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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.
