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How Kellogg’s Brand Mascots Made It To The Moon

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How To Direct A Rice Krispies Photo Shoot Starring Snap, Crackle,...

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Kellogg’s Debuts GR-R-REAT! Tony The Tiger Capsule Shirt Collection

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How Tony The Tiger Commercials Are Filmed

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Tour Kellogg’s NYC With PopIcon!

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Trick or Treat Eats! Kellogg’s Characters Land Special Edition Halloween Cereals

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Why We Vote for Mascots Every Year

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11 Mascots We Wish Would Be Our Valentines

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Why Brand Mascots Go Gaga for Cereal

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2004 Madison Avenue Walk of Fame Winner Profiles

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AW Throwback: Swiss Miss

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Yodel-ay-hee-hoo! Are you a longtime fan of the hot cocoa and hot chocolate company Swiss Miss? If so, you may recall Swiss Miss had an iconic character that represented the brand several decades ago.

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AW Throwback: Swiss Miss

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Yodel-ay-hee-hoo! Are you a longtime fan of the hot cocoa and hot chocolate company Swiss Miss? If so, you may recall Swiss Miss had an iconic character that represented the brand several decades ago.

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Did A Real Man Inspire The Cracker Barrel Logo?

EDITORS PICKS

5 Sweet Facts About Mr. Owl, the Tootsie Pop Mascot

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For years, we’ve pondered just how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop.

Who (or What) is Ampm’s Toomgis?

AW Throwback: Swiss Miss

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Rock the Vote at the 2019 Madison Avenue Walk of Fame...

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Advertising Week’s nominees for the 2019 Madison Avenue Walk of Fame Awards have arrived!

Meet the Serta Counting Sheep

How Can Brands and Agencies Redefine Female Representation in Brand Mascots?

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