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How Kellogg’s Brand Mascots Made It To The Moon

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How To Direct A Rice Krispies Photo Shoot Starring Snap, Crackle,...

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Kellogg’s Debuts GR-R-REAT! Tony The Tiger Capsule Shirt Collection

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How Tony The Tiger Commercials Are Filmed

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Tour Kellogg’s NYC With PopIcon!

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Trick or Treat Eats! Kellogg’s Characters Land Special Edition Halloween Cereals

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Why We Vote for Mascots Every Year

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11 Mascots We Wish Would Be Our Valentines

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Why Brand Mascots Go Gaga for Cereal

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2004 Madison Avenue Walk of Fame Winner Profiles

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First Look: Mr. Peanut Returns for Planters Super Bowl LIV Spot

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One year later, the Planters icon is coming back for 2020’s Super Bowl Sunday. Mr. P’s got a new commercial, courtesy of ad agency VaynerMedia, set to air during the game’s third quarter.

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

These Are The Top 5 GEICO Commercials Of All Time

EDITORS PICKS

Throwback: Quisp

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In 1965, Quaker Oats created Quisp and Quake, two new corn-based breakfast cereals that differed only where their cereal shape and brand mascots were concerned.

8 Great General Mills Cereal Heroes That Deserve a Reboot

The Return of the Gorton’s Fisherman

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Rock the Vote at the 2019 Madison Avenue Walk of Fame...

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Advertising Week’s nominees for the 2019 Madison Avenue Walk of Fame Awards have arrived!

Meet the Serta Counting Sheep

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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