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Meet the Winning Mascots of the 2020 Madison Avenue Walk of...

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#AW2020: Vote for Your Favorite Brand Mascot and Slogan!

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Is Dolly the New Brand Mascot for Bob’s Big Boy?

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7 Alcohol Brand Mascots We’d Like to (Safely) Grab a Drink...

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An Instagram Account Turned Brand Mascots Into Cinematic Masterpieces, And It’s...

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7 Brand Mascots Providing Comfort During the Coronavirus

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Breaking News: The Kool-Aid Man Is Missing!

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8 Advertising Experts Reveal Their Favorite Cereal Brand Mascots

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What Do Brand Mascots Need to Survive? Give Each Character a...

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Every Brand Mascot Featured in Super Bowl LIV

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Ready to Reverse Trick-or-Treat with the Kool-Aid Man?

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Is Halloween canceled? Not when the Kool-Aid Man is on your side! In 2020, the Kool-Aid Man is encouraging kids stuck at home on October’s most spooktacular night to reverse trick-or-treat alongside the iconic pitcher.

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

The GEICO Gecko Explores A Spooky Attic – Here’s What Happens

Dig It! All About The Honey Smacks Dig’em Frog

EDITORS PICKS

How Seth Werner Turned a Cluster of Grapes Into the California...

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Seth Werner still remembers the night he came up with the idea for the California Raisins.

Design Evolution: Tony the Tiger

Design Evolution: The Cheerios Kid and Sue

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Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor -
36
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Meet the Serta Counting Sheep

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