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Green Giant Hosts a Special Friendsgiving Feast with Iconic Brand Mascots

Heather Taylor - November 8, 2023

Advertising Week’s “Brand Mascots Get Social:” An Inside Look at How...

Heather Taylor - October 18, 2023

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot...

Heather Taylor - June 4, 2023

Dramamine Debuts Its First Spokescharacter, The Drama Llama

Heather Taylor - May 30, 2023

George The Bear Makes a Sophisticated Return to Hofmeister Beer

Heather Taylor - April 26, 2023

The Hamburglar Returns To McDonald’s

Heather Taylor - April 17, 2023

Meet HAPII, The New Face Of HungryPanda

Heather Taylor - March 6, 2023

The M&M’S Spokescandies Are Back And More Brand Mascots Who Made...

Heather Taylor - February 13, 2023

Meet Gatsby and Blocky, Gate.io’s New Mascots!

Heather Taylor - September 25, 2022

Duke’s Mayo Debuts First-Ever Mascot, Tubby

Heather Taylor - September 5, 2022

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Pop-Tarts Unveils First-Ever Edible Mascot During 2023 Pop-Tarts Bowl

Heather Taylor - November 28, 2023

What happens when you pair Pop-Tarts with college football? You get the sweet combination of the 2023 Pop-Tarts Bowl meets college football’s first edible...

A Look Back at Choo-Choo Charlie’s Catchy Jingles

Heather Taylor - April 18, 2018

He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

EDITORS PICKS

Meet the Mascots Heading to the 2019 Macy’s Thanksgiving Day Parade!

Heather Taylor - November 11, 2019

Who doesn’t love hearing about the characters heading to New York City for the Macy’s Thanksgiving Day Parade? The 2019 lineup includes brand mascots making parade appearances as balloons, balloonicles, and floats. Some balloons are new to this year’s parade, while others are beloved fan favorites. Let’s see which iconic characters will be taking flight!

A Look Back at Hidden Valley Ranch’s 10 Biggest Milestones

January 31, 2017

7 Brand Mascots Heading to the Macy’s Thanksgiving Day Parade 2021

November 22, 2021

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