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13 Brand Mascots Heading To The Macy’s Thanksgiving Day Parade 2024

Heather Taylor - November 12, 2024

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

AW Throwback: McDonald’s CosMc

Design Evolution: Sunny, Raisin Bran’s Mascot

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1

13 Holiday Mascot Campaigns That’ll Make Spirits Merry and Bright

Heather Taylor - December 6, 2016
0

4 Trivia Tidbits About Twitter’s Social Media Icons, Revealed

Heather Taylor - November 30, 2016
0

The Legend of the Starbucks Siren

Heather Taylor - November 22, 2016
0

20 Brand Mascots We’d Invite to Thanksgiving

Heather Taylor - November 21, 2016
0

Throwback: Kellogg’s Cornelius Rooster

Heather Taylor - November 10, 2016
2

The Spooktacular Origins of Monster Cereals

Heather Taylor - October 27, 2016
0

What Will the New Most Interesting Man in the World Do...

Heather Taylor - October 26, 2016
0

Why Brand Mascots Go Gaga for Cereal

Heather Taylor - October 24, 2016
2

A Fireside Chat with Charlie the Tuna, 2016’s alTUNAtive Presidential Candidate

Heather Taylor - October 11, 2016
0
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POPULAR

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2
A sprightly, cheerful character, Lucky has never been as interested in the pot of gold under the rainbow as he is in the marshmallow-filled bowls of his beloved Lucky Charms.

The Panda Behind the World Wildlife Fund’s Logo

February 19, 2021

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

EDITORS PICKS

Design Evolution: The Cheerios Kid and Sue

Heather Taylor - January 16, 2018
2
Before BuzzBee flew onto the cereal scene, Cheerios had a little boy and girl as their brand mascots — The Cheerios Kid and Sue.

Meet Tencent’s QQ Penguin

July 11, 2017

Here’s What Happens When Brand Mascots Meet Santa Claus

December 8, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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