Home #MAWOF

#MAWOF

Latest

Why We Vote for Mascots Every Year

Heather Taylor -
0

Presenting the 2016 Madison Avenue Walk of Fame Winners!

Heather Taylor -
0

2013 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2012 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2011 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2010 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2009 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2008 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2007 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0

2006 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor -
0
12Page 1 of 2

How a Curious Brand Mascot Helped Rebrand Golden Crumpets

Heather Taylor -
0
In 2017, Australian advertising agency BMF introduced a new ad campaign for Golden Crumpets, a breakfast brand under the George Weston Foods portfolio of food brands. Golden Crumpets debuted a new character named Billy Crumpet – unlike any crumpet mascot you’ve seen before.

POPULAR

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor -
1
After 25 years of debate, GEICO has settled the score with “The Best Of GEICO” collection of their greatest advertising hits.

Geico: Sequels Stars Classic Insurance Mascots Making Comebacks

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

EDITORS PICKS

Recapping Advertising Week: Brand Mascot Edition

Heather Taylor -
0
My mission at #AWNewYork was simple. I was a brand mascot anthropologist, observing icons like the Kool-Aid Man, Chester the Cheetah, and Mr. Peanut as they made their way through the Big Apple.

AW Goes to Hollywood: The Backstories Behind Three Beloved Silver Screen...

Remembering Kate Spade’s Most Iconic Advertisements

MOST DISCUSSED

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Heather Taylor -
9
Advertising Week’s nominees for the 2019 Madison Avenue Walk of Fame Awards have arrived!

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Meet the Serta Counting Sheep

Copyright © 2018 Advertising Week. All rights reserved. Privacy Policy • Terms & Conditions

Get new PopIcon content delivered weekly to your inbox, sign up below.