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Green Giant Hosts a Special Friendsgiving Feast with Iconic Brand Mascots

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Mr. Peanut Takes Nutty Wisecracks in Stride in “The Roast of...

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The Roast of Mr. Peanut Is Coming To Super Bowl LVII

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Game On! Mr. Peanut Is Heading To Super Bowl LVII!

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What are Brand Mascots Tweeting About in Summer 2022?

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Pringles Will Address Age-Old Snacking Problem During Super Bowl 2022

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Mr. Peanut, Reginald VelJohnson Get Retro in Celebrating “A Nutty Holiday”

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Mr. Peanut, Fudgie the Whale Prep for Father’s Day Celebrations

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Mr. Peanut’s New Design Highlights the Mascot at His Best in...

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Dream Job Alert! Become a Peanutter with Mr. Peanut and Planters

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AW Throwback: McDonald’s CosMc

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In early 2024, McDonald’s will be debuting a new restaurant spinoff chain called CosMc’s. Longtime McDonald’s fans likely recognize the name since CosMc is...

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Design Evolution: Mr. Clean

EDITORS PICKS

13 Holiday Mascot Campaigns That’ll Make Spirits Merry and Bright

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We’re paying tribute to some of the season’s most enduring, inspiring, and heartwarming spots starring these icons.

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Cheesy Rider: A Look Back at the Cheetos Mouse

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

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What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

Looking Back at Quake, Quisp’s Biggest Rival

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