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Throwback: Sprinkle Spangles

Heather Taylor - May 15, 2017

Tour de Trix: How the Trix Rabbit Finally Got to Eat His Own Cereal

Newt The Gnu Speaks Out In Rare Interview On How He Was Almost The Frosted Flakes Mascot

All About Snap, Crackle, and Pop from Rice Krispies

Back For Halloween: Monster Cereals Make Their Chilling Return

Tour de Trix: How the Trix Rabbit Finally Got to Eat...

Heather Taylor - March 5, 2018
0

Whatever Happened to Gramps from Cocoa Puffs?

Heather Taylor - March 9, 2017
0

Throwback: Kellogg’s Cornelius Rooster

Heather Taylor - November 10, 2016
2

Toucan Sam, Fashion Icon: Froot Loops Collaborates With AWAYTOMARS For Capsule...

Heather Taylor - August 21, 2018
0

Trick or Treat Eats! Kellogg’s Characters Land Special Edition Halloween Cereals

Heather Taylor - September 10, 2018
0

Lucky the Leprechaun Shares His Magical Origin Story in “The Magic...

Heather Taylor - February 28, 2022
0

Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1

The Spooktacular Origins of Monster Cereals

Heather Taylor - October 27, 2016
0
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POPULAR

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

Heather Taylor - July 28, 2021
8
In 2019, global insurer Liberty Mutual entered the brand mascot space with their first spokescharacters LiMu Emu & Doug.

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

February 9, 2023

EDITORS PICKS

Throwback: Mr. Bubble

Heather Taylor - February 20, 2018
1
Splish splash! For more than 50 years, Mr. Bubble has been America’s favorite bath time buddy for kids of all ages as one of the top-selling bubble baths.

Throwback: Rice Krispies

April 11, 2016

The Pillsbury Bake-Off is Back!

August 15, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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