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George The Bear Makes a Sophisticated Return to Hofmeister Beer

Heather Taylor - April 26, 2023

The Sleepytime Bear Wakes Up!

AWEurope Throwback: Typhoo Tea Gnu

How the Tetley Tea Folk Made a Comeback with UK Audiences

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Ready to Reverse Trick-or-Treat with the Kool-Aid Man?

Heather Taylor - October 28, 2020
0

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Heather Taylor - June 29, 2020
0

Meet Philthy, The Yards Brewing Company Brand Mascot Born During The...

Heather Taylor - June 17, 2020
1

7 Alcohol Brand Mascots We’d Like to (Safely) Grab a Drink...

Heather Taylor - May 20, 2020
0

The Kool-Aid Man Is Back!

Heather Taylor - April 10, 2020
0

Breaking News: The Kool-Aid Man Is Missing!

Heather Taylor - March 10, 2020
3

Top 5 Memorable Moments When Mascots Met Santa Claus

Heather Taylor - December 12, 2019
0

The Kool-Aid Man, Lil Jon Team Up With TikTok For An...

Heather Taylor - December 4, 2019
0

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative...

PopIcon - December 3, 2019
0

AW Throwback: Swiss Miss

Heather Taylor - October 21, 2019
0
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POPULAR

Meet Haddon Sundblom, Creator of Coca-Cola’s Santa Claus

Heather Taylor - December 19, 2017
0
Break out the bubbles (carbonated Coke bubbles, that is) and join us for a look through the decades at how Sundblom was inspired to paint the holly jolly fellow we know and love today.

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

Lil Jon and Kool-Aid Man Drop A Holiday Single, And It’s...

December 21, 2018

EDITORS PICKS

Throwback: Vlasic Stork

Heather Taylor - April 14, 2017
0
What does a wisecracking stork have to do with selling pickles, anyway? Ever since 1974, a friendly, funny stork has been delivering pickles into the homes of families and pickle enthusiasts everywhere.

Every Brand Mascot Featured in Super Bowl 52

February 5, 2018

Celebrate Thanksgiving in Dinner Pants from Stove Top!

November 21, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Meet the Serta Counting Sheep

October 10, 2017
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