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The Serta Counting Sheep Return To Serenade “All The Comforters” In New Ad Campaign

Heather Taylor - September 11, 2023

Who Are the Puffs Pals?

Swaggy Spice Debuts As Old Spice’s First-Ever Mascot

Geoffrey the Giraffe, the Toys”R”Us Icon, is Heading on a World Tour!

Watch The Energizer Bunny Spoof True Crime in “Crime Investigators”

Paper And Box: Meet Paper & Packaging’s Extraordinary Characters

Heather Taylor - February 27, 2019
0

Brush Up On These 5 Forgotten Toothpaste Mascots

Heather Taylor - February 18, 2019
1

Progressive’s Big Jim Is Here To Save The Day! (Kind Of)

Heather Taylor - October 18, 2018
0

Did Mr. Clean Have a Lesser-Known “Mean” Jingle?

Heather Taylor - July 25, 2018
5

The Short-Lived, Icky Life of Pepto-Bismol’s 24-Hour Bug

Heather Taylor - July 20, 2018
1

The Energizer Bunny Landed a New Gig at PEEPS!

Heather Taylor - April 1, 2018
0

A Pup and His Toilet Paper: 5 Things You Never Knew...

Heather Taylor - March 6, 2018
2

Every Brand Mascot Featured in Super Bowl 52

Heather Taylor - February 5, 2018
1

Throwback: Charmin’s Mr. Whipple

Heather Taylor - October 31, 2017
1

The Iconic Boy Behind Le Petit Marseillais

Heather Taylor - October 4, 2017
0
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

“Spice Up Your Cinco” with the Most Interesting Man in the...

Heather Taylor - May 5, 2017
1
Stay thirsty, mis amigos. Who better to celebrate Cinco de Mayo than with the charismatic Most Interesting Man in the World? The latest campaign from Dos Equis rings in May 5th in style with “Spice Up Your Cinco,” celebrating 120 years of the brand’s heritage and the Mexican spice of life.

Here’s What Happens When Brand Mascots Meet Santa Claus

December 8, 2017

Why Does This Koala Hate Qantas Airways?

May 29, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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