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Drinks

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A Tale of Two Slushies: ICEE Bear and SLUSH PUPPiE

Heather Taylor - July 16, 2018

Breaking News: The Kool-Aid Man Is Missing!

UFO-Yeah! Kool-Aid Debuts New Drink Mix That’s Out Of This World

Throwback: Mountain Dew’s Willy the Hillbilly

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the Face of 7UP

Throwback: Squeezit

Heather Taylor - July 27, 2017
1

Putting the “Kool” Back in Kool-Aid

Heather Taylor - April 25, 2018
1

Baby It’s Cold Outside! Here Are Our Top 4 Winter Beverage...

Heather Taylor - December 11, 2018
0

The Untold Story of Nestlé’s Farfel the Dog

Heather Taylor - August 8, 2017
1

Behind the Icons: Ed Graham

Heather Taylor - April 16, 2018
0

UFO-Yeah! Kool-Aid Debuts New Drink Mix That’s Out Of This World

Heather Taylor - September 19, 2019
0

AWEurope Throwback: Typhoo Tea Gnu

Heather Taylor - May 10, 2021
0

Budweiser Clydesdales and Puppy Celebrate Safe Reunion in “Reunited with Buds”

Heather Taylor - June 29, 2020
0

Can We Still Be Funny? Asks Rob Fletcher, Founder and Creative...

PopIcon - December 3, 2019
0

Doggone It! The Most Memorable Real-Life Dogs in Advertising

Heather Taylor - May 29, 2018
0
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POPULAR

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Heather Taylor - December 21, 2020
3
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...

How Waldo the Wizard Became the Short-Lived Lucky Charms Mascot

March 13, 2018

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

June 29, 2021

EDITORS PICKS

Leo Burnett’s Oral History, As Told By 8 Former Creatives: Part...

Heather Taylor - September 20, 2018
1
Welcome to part two in our two-part series about what it was like to work at Leo Burnett Chicago on the world’s most famous iconic characters.

Here’s What Happens When Brand Mascots Meet Santa Claus

December 8, 2017

Throwback: Sprinkle Spangles

May 15, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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