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13 Brand Mascots Heading To The Macy’s Thanksgiving Day Parade 2024

Heather Taylor - November 12, 2024

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

AW Throwback: McDonald’s CosMc

Design Evolution: Sunny, Raisin Bran’s Mascot

How To Redesign Chicken of the Sea’s Catalina After Two Decades

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2

Whatever Happened to Gramps from Cocoa Puffs?

Heather Taylor - March 9, 2017
0

15 Cereal Mascots Breakfast Wouldn’t Be the Same Without

Heather Taylor - March 7, 2017
0

They Build Character: Interview with Pat and Amy Giles of Danger...

Heather Taylor - March 7, 2017
0

AW Road Trips with the Oscar Mayer Wienermobile

Heather Taylor - March 1, 2017
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Gold, Knights, and Merit: A Brief History of the Oscar Statuette

Heather Taylor - February 23, 2017
0

The Return of the Gorton’s Fisherman

Heather Taylor - February 15, 2017
0

11 Mascots We Wish Would Be Our Valentines

Heather Taylor - February 13, 2017
0

Scrubby, Poppy, Mindy, and Sudsy: Meet the Scrubbing Bubbles!

Heather Taylor - February 1, 2017
2
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POPULAR

The Panda Behind the World Wildlife Fund’s Logo

Heather Taylor - February 19, 2021
0
Since 1961, the World Wildlife Fund (WWF) has been one of the world’s leading conservation organizations. The role WWF plays on planet earth is a vital one, working in nearly 100 countries with more than five million supporters. WWF is helping people and nature thrive, working to combat the climate crisis, and to halt the degradation of the environment.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

EDITORS PICKS

Design Evolution: Tony the Tiger

Heather Taylor - May 9, 2016
0
For over 50 years, Tony the Tiger has advocated how “Gr-r-reat!” Frosted Flakes cereal is for breakfast in the morning.

7 Brand Mascots That Define Summertime

July 13, 2016

2010 Madison Avenue Walk of Fame Winner Profiles

September 12, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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