• Icons
    • Cereal
    • Candy & Snacks
    • Mealtime
    • Drinks
    • Fast Food
    • Travel
  • Walk of Fame
  • About Us
  • Contact
Search
  • Powered by AW360
PopIcon.Life PopIcon.life
PopIcon.Life
  • Icons
    • Cereal
    • Candy & Snacks
    • Mealtime
    • Drinks
    • Fast Food
    • Travel
  • Walk of Fame
  • About Us
  • Contact
Home Public Service

Public Service

Latest
  • Latest
  • Featured posts
  • Most popular
  • 7 days popular
  • By review score
  • Random

What’s McGruff The Crime Dog Up To In 2023?

Heather Taylor - September 27, 2023

AW Throwback: Mr. Zip

AW Throwback: Mr. Yuk

How a Singing Cracker Addressing Mental Health Became 2021’s Breakout PSA

The Panda Behind the World Wildlife Fund’s Logo

Unlocking Headspace’s Inner Brand Character

Heather Taylor - January 6, 2021
0

Sparky The Fire Dog: 5 Facts Everyone Should Know About NFPA’s...

Heather Taylor - November 4, 2019
0

Smokey Bear Turns 75! Why The Wildfire Icon Matters Now More...

Heather Taylor - August 9, 2019
0

How McGruff The Crime Dog Delivers Gun Safety Messages In 2019

Heather Taylor - April 2, 2019
0

These Are The Top 5 GEICO Commercials Of All Time

Heather Taylor - February 20, 2019
7

Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot

Heather Taylor - January 9, 2019
0

Smokey Bear Turns 74! Look Back at the Icon’s Historic Print...

Heather Taylor - August 9, 2018
0

How An Airport Delay Led to McGruff’s Creation

Heather Taylor - January 8, 2018
0

Hoot, Hoot, Hooray! 5 Fun Facts You Might Not Know About...

Heather Taylor - February 23, 2017
0

Celebrate Earth Day and Get to Know Smokey Bear with These...

Heather Taylor - April 22, 2016
0

POPULAR

JET-PUFFED Introduces New Mascots, The JET-PUFFED Pals

Heather Taylor - August 26, 2020
0
Do you have a craving for “The Fluffy Side of Life?” You’re in luck! JET-PUFFED Marshmallows, America’s Favorite Marshmallow for more than half a century, have just debuted a new ad campaign starring the bouncy, giggly, JET-PUFFED Pals.

Design Evolution: Sunny, Raisin Bran’s Mascot

June 21, 2023

Whatever Happened to Gramps from Cocoa Puffs?

March 9, 2017

EDITORS PICKS

2012 Madison Avenue Walk of Fame Winner Profiles

Heather Taylor - September 16, 2016
0
As part of our countdown to Advertising Week 2016 in New York City and this year's Madison Avenue Walk of Fame, we're profiling the winners from the past 12 years; here are the winners from 2012.

How Fudgie the Whale Became “Fudgie the Beer”

June 19, 2018

AW Throwback: McDonald’s CosMc

July 31, 2023

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
PopIcon.Life
ABOUT US
PopIcon is AW360's digital destination that celebrates all things icon and pop culture, from the animated characters on cereal boxes we grew up with, to the team mascots we cheer for on and off the field.
FOLLOW US
Copyright © 2022 Advertising Week. All rights reserved. Privacy Policy • Terms & Conditions
site-logo

FOLLOW US ON

site-logo

© 2023 Emerald X, LLC. All Rights Reserved.

ABOUT    CAREERS    AUTHORIZED SERVICE PROVIDERS   DO NOT SELL MY PERSONAL INFORMATION   TERMS OF USE   PRIVACY POLICY