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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

Sneak Peek: Carmella Creeper Joins The Monsters Cereals As First Female Monster Mascot

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot Of All Time

Happy 60th Birthday, Cap’n Crunch!

Newt The Gnu Speaks Out In Rare Interview On How He Was Almost The Frosted Flakes Mascot

A Very Monster Cereals Halloween

Heather Taylor - October 30, 2017
0

10 Brand Mascots We’d Dress Up As For Halloween

Heather Taylor - October 25, 2017
0

8 Great General Mills Cereal Heroes That Deserve a Reboot

Heather Taylor - August 3, 2017
0

The Inside Scoop Behind the “Whatever Froots Your Loops” Campaign

Heather Taylor - July 6, 2017
0

All About Snap, Crackle, and Pop from Rice Krispies

Heather Taylor - June 26, 2017
2

Throwback: Sprinkle Spangles

Heather Taylor - May 15, 2017
0

Oral History: Calabash Animation (Part 1)

Heather Taylor - April 18, 2017
0

7 Magically Delicious Facts About Lucky the Leprechaun

Heather Taylor - March 15, 2017
2

Whatever Happened to Gramps from Cocoa Puffs?

Heather Taylor - March 9, 2017
0

15 Cereal Mascots Breakfast Wouldn’t Be the Same Without

Heather Taylor - March 7, 2017
0
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POPULAR

Whale of a Tale: Behind the Vineyard Vines Smiling Whale Logo

Heather Taylor - June 29, 2021
2
If you’ve ever been to a Vineyard Vines storefront or browsed the website for the popular apparel and accessory company, chances are you may recognize their grinning, pink whale logo. What you may not know, however, is that there is a rich history behind this whale and the company.

How Tony The Tiger Commercials Are Filmed

January 14, 2019

All About Snap, Crackle, and Pop from Rice Krispies

June 26, 2017

EDITORS PICKS

Design Evolution: Quaker Man

Heather Taylor - December 13, 2016
1
If you take a stroll down the cereal aisle, you’re bound to find this icon and his cheery grin, white hair, and Quaker hat greeting you from a box of instant oatmeal. He’s Larry, the Quaker man mascot for Quaker Oats

Scrubby, Poppy, Mindy, and Sudsy: Meet the Scrubbing Bubbles!

February 1, 2017

Recapping Advertising Week: Brand Mascot Edition

October 3, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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