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Green Giant Hosts a Special Friendsgiving Feast with Iconic Brand Mascots

Heather Taylor - November 8, 2023

Aldi UK’s Christmas Advert Stars Kevin the Carrot, Pays Homage To Willy Wonka

Every Brand Mascot Coming To The 97th Macy’s Thanksgiving Day Parade

Why The Laughing Cow Wants to Remind Everyone That “It’s Better to Laugh At Life”

Meet the Frankmobile!

How To Redesign Chicken of the Sea’s Catalina After Two Decades

Heather Taylor - March 13, 2023
0

The “Bicep Doughboy” Discovery Hints The Pillsbury Doughboy Might Have A...

Heather Taylor - March 8, 2023
1

Peyton Manning Joins Duke Bush and Jay Bush In First-Ever Bush’s...

Heather Taylor - February 9, 2023
0

Looking For a New Job? Become a PLANTERS Peanutter or Oscar...

Heather Taylor - January 19, 2023
0

“Lidl Bear” Becomes The Unexpected Star In Lidl’s Holiday Campaign

Heather Taylor - December 12, 2022
0

Get Ready to Spread Joy This Holiday Season With Hidden Valley...

Heather Taylor - December 1, 2022
0

Kevin the Carrot Returns In Aldi UK’s “Home Alone” Inspired Christmas...

Heather Taylor - November 10, 2022
0

Duke’s Mayo Debuts First-Ever Mascot, Tubby

Heather Taylor - September 5, 2022
0

What Was It Like to Work on the Last Pillsbury Stop-Motion...

Heather Taylor - August 28, 2022
1

Aldi UK’s Christmas Advert Debuts: Kevin the Carrot Helps Ebanana Scrooge...

Heather Taylor - November 22, 2021
2
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POPULAR

Why The Laughing Cow Wants to Remind Everyone That “It’s Better...

Heather Taylor - July 7, 2023
0
Bright red. Always having a laugh. Big earrings! Take one look at The Laughing Cow, the friendly brand mascot for the snack cheese distributed...

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

December 21, 2020

EDITORS PICKS

Meet The 2022 Madison Avenue Walk of Fame Brand Mascot Winners!

Heather Taylor - October 27, 2022
0
Every year, two brand mascots are inducted into Advertising Week’s Madison Avenue Walk of Fame. Since 2004, our winners have reflected familiar faces and...

All About Soohorang and Bandabi, the PyeongChang 2018 Winter Olympic Mascots

January 22, 2018

The Iconic Boy Behind Le Petit Marseillais

October 4, 2017

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Meet the Serta Counting Sheep

October 10, 2017

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019
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