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Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023

Sneak Peek: Carmella Creeper Joins The Monsters Cereals As First Female Monster Mascot

Why Frosted Flakes’ Tony the Tiger Is the Greatest Cereal Mascot Of All Time

Happy 60th Birthday, Cap’n Crunch!

Newt The Gnu Speaks Out In Rare Interview On How He Was Almost The Frosted Flakes Mascot

General Mills, Got Milk? Give Beloved Breakfast Icons Milk Mustaches

Heather Taylor - January 6, 2021
0

Cheerios Remakes Iconic 1999 Commercial For the 2020 Holiday Season

Heather Taylor - December 22, 2020
0

How Karlee Morse is Bringing the Monster Cereals Icons to Ghoulish...

Heather Taylor - October 15, 2020
0

8 Advertising Experts Reveal Their Favorite Cereal Brand Mascots

Heather Taylor - March 5, 2020
0

Monster Cereals Make A Haunting Return To Breakfast Aisles — With...

Heather Taylor - September 5, 2019
2

Silly Rabbit! The Trix Rabbit Celebrates His 60th Anniversary

Heather Taylor - August 5, 2019
3

How Kellogg’s Brand Mascots Made It To The Moon

Heather Taylor - July 24, 2019
0

Who Was Magnolia Bulkhead, The Mermaid That Loved Cap’n Crunch?

Heather Taylor - May 10, 2019
0

Win Lucky The Leprechaun’s Marshmallow Only Lucky Charms Cereal!

Heather Taylor - April 23, 2019
0

What It’s Like To Animate A Lucky The Leprechaun Commercial?

Heather Taylor - March 15, 2019
0
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POPULAR

How Celestial Seasonings’ Sleepytime Bear Became a Tea Icon

Heather Taylor - December 21, 2020
5
For nearly 50 years, boxes of Celestial Seasonings herbal tea have been adorned with rich illustrations of the Sleepytime Bear. He is a brown...

A Look Back at Choo-Choo Charlie’s Catchy Jingles

April 18, 2018

Design Evolution: Sour Patch Kids

May 16, 2022

EDITORS PICKS

The Secret Life of Mr. Jelly Belly

Heather Taylor - April 20, 2017
1
He’s cherry red with a big grin on his face and just as sweet as the candy he was created after. Who else could we be talking about but Mr. Jelly Belly, the official mascot for Jelly Belly jelly beans?

7 Brand Mascots Providing Comfort During the Coronavirus

March 17, 2020

Design Evolution: Cap’n Crunch

July 18, 2016

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

Looking Back at Quake, Quisp’s Biggest Rival

May 10, 2018
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