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Candy & Snacks

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Pop-Tarts Unveils First-Ever Edible Mascot During 2023 Pop-Tarts Bowl

Heather Taylor - November 28, 2023

Get To Know Pop-Tarts’ Agents of Crazy Good Characters!

Ernie and the Keebler Elves Hit the Road, Spread Magic for Families Everywhere in New “Magic Is Here” Campaign

Fudgie the Whale and Cookie Puss Need Your Vote For the Next Carvel Icon!

Meet The Sea Monsters!

Why We Love Carvel’s Fudgie The Whale And Cookie Puss

Heather Taylor - February 11, 2019
2

Every Brand Mascot Featured In Super Bowl 53

Heather Taylor - February 4, 2019
0

Red, Yellow, And Orange Are “Bad Passengers” In M&M’S Super Bowl...

Heather Taylor - January 31, 2019
0

The Marvelous Life Of The Little Utz Girl

Heather Taylor - January 30, 2019
1

Mr. Peanut Races To Rescue Alex Rodriguez From Sad Super Bowl...

Heather Taylor - January 30, 2019
0

It’s Crunch Time for Mr. Peanut and Alex Rodriguez in Planters...

Heather Taylor - January 23, 2019
0

Milka’s Marmot Returns After 20 Years In New Patamilka Spot

Heather Taylor - January 8, 2019
1

PEEPS Rings In New Year With 10th Annual PEEPS Chick Drop

Heather Taylor - December 31, 2018
0

Introducing Mr. IPA-Nut, Planters First Craft Beer

Heather Taylor - October 25, 2018
0

How Belgian Boys’ Chubby and Skinny Brought European Treats To The...

Heather Taylor - October 23, 2018
1
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POPULAR

Meet Tencent’s QQ Penguin

Heather Taylor - July 11, 2017
0
What’s black, white, and winking all over? It’s none other than the QQ Penguin, the adorable brand mascot behind Tencent QQ.

How LiMu Emu & Doug Became Liberty Mutual’s Spokescharacter Duo

July 28, 2021

The Marvelous Life Of The Little Utz Girl

January 30, 2019

EDITORS PICKS

Design Evolution: Sunny, Raisin Bran’s Mascot

Heather Taylor - June 21, 2023
1
What do you know about Sunny, the friendly face of Kellogg’s Raisin Bran? Maybe you have a vague memory he used to go by...

Finding McDonaldland: Meet Ronald McDonald’s Friends! (Pt. 1)

September 7, 2017

From Sketch Cartoon to Brand Mascot: How Fido Dido Became the...

April 30, 2018

MOST DISCUSSED

Making A Motaur: Behind The Scenes With Progressive Insurance’s Mythical Character

Heather Taylor - June 18, 2019
47
What, exactly, is a Motaur? Imagine the mystical imagery that surrounds the half-human, half-horse creatures in Greek mythology.

Rock the Vote at the 2019 Madison Avenue Walk of Fame...

September 2, 2019

Meet the Serta Counting Sheep

October 10, 2017
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